In September, the Volvo Concept Coupé was launched to critical acclaim and many awards, and represented the world’s first insight into Volvo Car Group’s (Volvo Cars) new design direction under Senior Vice President of Design, Thomas Ingenlath. It also showed one interpretation of how the proportions and versatility of Volvo Cars’ new Scalable Product Architecture, that will underpin all medium and large cars in the company’s future, could look.
The Concept Coupé was the first of three design studies. The next chapter in Volvo Cars’ new design story showcases how the company’s famous safety technology as well as a contemporary Scandinavian active lifestyle could be integrated into the new architecture. The Volvo Concept XC Coupé will make its world debut at the North American International Auto Show (NAIAS) on January 13, but full details including press release, videos and images will be published on January 8.